Nicollier Group SA builds leisure spaces like swimming pools, wellness areas, and outdoor landscapes. Luxurious settings are a big part of their business and they needed to change their corporate identity to better reflect this positioning in the Swiss market.
Along the tagline “ un art de vivre”, Nicolier speaks of lifestyle and how physical spaces benefit the way we feel. Architecture and comfort inspired us to work with the idea of balance and space. I lead the design team to develop a brand Identity in line with these ideas. As a result, we used minimal descriptive forms such as the circle and the horizon line.
